Getting Social Proof (When you Have None)
You don’t need testimonials to start.
Types of proof you can use:
Process proof (show the work)
Progress proof (share what’s changing)
Authority by proximity (who you’ve learned from or worked near)
Goal:
Create trust, not perfection.
Start with the first 5–10 people. Document honestly.
(Decision Anchor)
Waiting for proof is a choice to stay invisible.
You do not need permission, authority, or testimonials to begin documenting your work.
Routing:
If you have zero proof → start with process or progress
If you’re hiding until you feel “ready” → publish anyway
If you’re avoiding visibility → this is the work